Sun Frog Shirts is a company that sells t-shirts, hoodies, and similar apparel. The company prints exclusive designs made by independent artists. In some respects, it is a marketplace that lets independent designers reach a larger audience. In other ways, it is an apparel printer that can handle practically any type of order.
Artists selling their designs through Sun Frog Shirts work independently to meet the needs of their target audiences. This means that Sun Frog Shirts website has a huge range of designs. Practically anyone can find something that matches their sense of style.
Sun Frog Shirts is able to keep prices low by printing shirts on demand. It doesn’t actually make the shirt until you order it. Once you place your order, someone at Sun Frog Shirts chooses the size and color that you specify and prints the design on it. It then gets shipped directly to you.
This approach to selling apparel helps Sun Frog Shirts keep its overhead costs as low as possible. The company does not need a large warehouse to store hundreds of designs. It just needs a space to hold all of its t-shirts. This significantly reduces the cost of running the business. Those savings get passed on to the customer while helping independent designers profit.